U.S. Department of State Crowdsourcing New Blog Name

Media Note
Office of the Spokesperson
Washington, DC
December 7, 2012

As part of the Department of State’s redesign of the official blog of state.gov, Dipnote, Department employees worldwide submitted more than 370 submissions for a new name for the blog. The top suggestions are now being submitted to the public, who will be asked to vote on the final decision.

Public voting of the Department’s new blog name will commence Friday, December 7, 2012 and can be accessed on the Department’s website, as well as the Department’s official social media presences on Facebook, Twitter, Tumblr and the blog itself. The public can vote on the new name until Friday, December 14. The result will be announced when the new blogsite launches early 2013.

The updating of the State Department’s blog is part of 21st Century Statecraft -- the complementing of traditional foreign policy by harnessing and adapting the digital networks and technologies of today’s interconnected world. The blog’s redesign will include greater functionality and interactivity with an emphasis on visual engagement.

The official blog of the State Department launched in 2007 and has since become the main online platform where the Secretary and other senior Department leaders can discuss foreign policy issues. Since Dipnote’s launch, it has amassed a following of thousands and its content is shared across the Department’s flagship social media properties to reach an audience of millions.

For further information, please contact Richard Buangan at buanganrl@state.gov or (202) 647-5914, or visit the blog.

PRN: 2012/1934